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Willis acquires Hilb Rogal

by Gill Montia

Worldwide broker, Willis, is acquiring Hilb Rogal & Hobbs (HRH), the North and intermediary, for $.1 billion in cash and shares.

The move will double Willis’ North America revenues and provide the firm with opportunities for growth in new markets.

The merger of the businesses will improve the group’s position in California, Florida, Texas, Illinois, New York, Boston, New Jersey and Philadelphia.

should also double Willis’ North revenues in Employee Benefits, an area in which the broker has ambitious plans for growth.

Opportunities in other sectors, including personal lines, real estate, care, environmental, construction, complex and , should also be enhanced.

In , HRH generated $800 million in revenues. The group’s operations, which are based in London, contributed $57 million.

The transaction, which is subject to and HRH shareholder approval, is expected to close in the fourth quarter of this year.

Willis estimates that will be 7% accretive to cash earnings per share in 2009; % in 2010 and 14% in 2011.

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